Meet Our Rolex Team
| Lucido Fine Jewelry

Our Rolex Team
Lucido Fine Jewelry is honored to be among the worldwide group of Official Rolex Jewelers—the only retailers allowed to sell, maintain, and guarantee the authenticity of a Rolex timepiece. This designation reflects our team’s deep technical expertise and extraordinary product knowledge. We delight in connecting clients with the best service and most exquisite products the world has to offer.

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The Rolex customer experience

The world’s finest timepiece deserves a world-class buying experience. That’s why, from the moment you enter a Lucido showroom, we are at your service. Our goal is to guide you in selecting a Rolex timepiece that will bring joy for decades to come. We know it’s a uniquely personal decision. We take the time to answer your most detailed questions, walk through each model’s features and options, and equip you with the information needed to choose your Rolex with confidence. By cultivating client connections—rather than merely conducting transactions—we elevate the experience of each Rolex buyer and build loyal customers for life.

Our Rolex expertise

As an Official Rolex Jeweler, Lucido Fine Jewelry has earned exclusive rights to sell and service the world’s best timepieces. Our staff at each location have received extensive education and participate in annual training courses to maintain this recognition. In addition to our sales teams’ years of expertise, we are proud to be one of only two Official Rolex Jewelers in Michigan to offer an Official Rolex Service Center. Our on-site watchmaker has undergone thorough extensive professional training from Rolex, is kept fully up to date on the technical specifications of new Rolex products, and upholds the exacting standards of the Rolex brand.

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